However,Lahaina, the wildfires impact zone, remains closed to visitors.

To date, at least115 people have diedand 66 remain unaccounted for from the fire that began Aug. 8.

6 statement released from the departmentread.

people spending time on an empty beach in Maui, Hawaii

Credit:Zeng Hui/Getty Images

Clients were confused about the message of when to return.

Ravazzano is hopeful the clear messaging and resort incentives encourage visitors to return.